And the 7-figure girlies screaming 'PASSIVE INCOME!' from the rooftops?
You’ve stalked their funnels.
Bought their tripwires.
Sat through the webinars
(even though they were a pitch fest).
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
Do you have all of these pieces?
You looked at that list and thought, "I have most/all of this" — and you're still not making the sales you should be.
Or you looked at that list and thought, "I don't have any of this" — and now you know why you're not selling as much as your should be.
Either way, you're in the right place.
Your future clients need a way to find you.
Social media, collaborations, podcasts, PR, ads, SEO, and the thirty-seven other ways you could get eyes on your business all feed people into your funnel.
But visibility without somewhere strategic to send them? That’s a lot of content creation for very little money.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
This is where interested strangers become actual leads.
Your lead magnet should solve a specific problem, attract people who could eventually buy your offer, and give them a logical next step.
Downloads are lovely. Qualified leads who want what you sell are better.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
Someone has invited you into their inbox. Please do not greet them with one lonely delivery email and then disappear for six weeks.
Your welcome sequence introduces your point of view, shows them how you can help, and moves them toward the offer that makes the most sense for them.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
Most people will not buy five minutes after finding you. Rude, but true.
Your nurture emails keep building the relationship between promotions. They help your audience understand their problem, trust your approach, and remember that you exist when they’re finally ready to do something about it.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
A good launch starts before the cart opens.
Your pre-launch content gets your audience thinking about the right problem, challenges the beliefs keeping them stuck, and prepares them for the offer you’re about to make.
That way, launch day feels like the next logical step instead of you bursting into their inbox yelling, “SURPRISE! BUY THIS!”
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
Your launch funnel helps someone make a confident decision while your offer is available.
It answers their questions, handles the very reasonable voice in their head asking, “But will this work for me?”, and gives them a reason to act now.
And yes, you can sell without emailing seventeen times in four days.
The whole damn point.
When every part of your funnel works together, more of the right people find you, stick around, and buy.
Your funnel stops being a pile of disconnected emails and abandoned automations and starts doing its actual job: turning attention into revenue without you personally dragging every sale across the finish line.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
Your numbers tell you how the ecosystem is behaving.
Where are people entering? Where are they clicking? Where are they leaving? Which offer is converting? Which email is quietly doing absolutely nothing?
Data over drama. You use what’s happening to decide what needs attention next.
Your evergreen funnel keeps that sales conversation going after the launch confetti has been vacuumed up.
It connects new leads to the right offer at the right time and gives your business another way to make sales outside launches, referrals, and you personally showing up to close them.
Your sales page pulls the entire argument together.
It connects their problem to your offer, shows them why your approach makes sense, and gives them enough information to decide whether they’re in.
A prettier page will not rescue a disconnected funnel. The strategy leading people to it matters just as much as the words on it.
The whole damn point.
When every part of your funnel works together, more of the right people find you, stick around, and buy.
Your funnel stops being a pile of disconnected emails and abandoned automations and starts doing its actual job: turning attention into revenue without you personally dragging every sale across the finish line.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
Your sales page pulls the entire argument together.
It connects their problem to your offer, shows them why your approach makes sense, and gives them enough information to decide whether they’re in.
A prettier page will not rescue a disconnected funnel. The strategy leading people to it matters just as much as the words on it.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
Your numbers tell you how the ecosystem is behaving.
Where are people entering? Where are they clicking? Where are they leaving? Which offer is converting? Which email is quietly doing absolutely nothing?
Data over drama. You use what’s happening to decide what needs attention next.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
The whole damn point.
When every part of your funnel works together, more of the right people find you, stick around, and buy.
Your funnel stops being a pile of disconnected emails and abandoned automations and starts doing its actual job: turning attention into revenue without you personally dragging every sale across the finish line.
Your funnel is not one opt-in, five emails, and a sales page you built during a caffeine-fuelled weekend in 2022.
A monthly group mentorship that puts a
certified funnel strategist in your business on the reg. so you sell more of your sh!t!
$297/month or $797 for 3 months
2 Group Hot Seat Strategy Calls / Month
Stop second-guessing every move and start making the money your offer is already capable of generating.
Every call, you bring something... your biggest pain in the butt, a funnel you're building, a launch you're planning, copy you're not sure about, data you don't know how to read, or an idea you need someone to reality-check.
We solve it together, live, on the call. You leave with a clear next step. Each member is guaranteed at least 15 minutes of hot seat time.
2 Funnel Reviews / Month
Expert eyes on your work before it goes live so you can stop wondering why it's not converting and start knowing exactly what to fix.
Between calls, you submit your Google Docs. Send your emails, subject lines, CTAs, sales page, nurture sequence map, or pre-launch plan. You get a Loom back by Thursday telling you exactly what to change and why, or I edit your Google Doc directly. Submit Tuesday, back by Thursday. 48 business hours.
Slack Support Tuesdays + Thursdays
An answer before the spiral starts so you can keep moving instead of losing three days to a funnel panic.
Ask questions. Get feedback. Don’t funnel alone (seriously, why are you doing this alone?!).
Coworking Calls (optional)
Dedicated time to work ON your business instead of IN it, so you can actually build the thing that makes money while you sleep instead of pushing it to next week for the sixth week in a row.
For the person so busy serving clients that her own business gets the leftovers of her week. And for the neurodivergent besties for whom body doubling is the difference between getting it done and not getting it done.
Plug-and-Play Fixes and Mini-Learnings (optional)
Short, strategic trainings to support your funnel fixes. Plug-and-play copy and tech templates for when you just need a framework to get you out of writer's block.
As we grow in the program, I will add more mini-trainings and templates specific to what comes up week after week.
FOUNDING MEMBER 1:1 KICKSTART SESSION
Skip the first-date awkwardness and get straight to work so you can make the most of every single call from day one and start seeing results in month one instead of month three.
A private 30-minute session where I get to know you and your biz. I look at your funnel, understand your business from the inside out, and we build a clear plan for your first 90 days.
👯
I do funnels that work.
And I built WTFunnel?!? Because brilliant women, queer folks, and community-minded business owners shouldn’t have to figure this out alone or pay agency prices to get real strategy in their corner.
You’ve watched the webinars. Hired the freelancers. Bought the courses.
Still no funnel that consistently converts?
Then it’s time for something different.
Not another info dump. Not another hands-off hire.
Strategy from someone who is personally offended that you’re still leaving money on the table.
I had zero time to be focused on emails, so I really needed someone who got it. I've seen so many results. So much time and energy freed up. Passive income from evergreen email funnels. Way more knowledge on how email funnels work [...] Jenn is knowledgeable on more than just email copywriting, she has been an important consultant for me to bounce marketing strategies off of. 10/10 recommend.
A certified funnel strategist and feminist money enthusiast. I work with lefty, values-aligned service providers (the ladies, theydies, and gaydies of the online business world).
I'm also a:
Maritimer, Wifey, ADHD Mama, Canadian living in Mexico, musical, mocha latte, and reality TV lover, AND formerly the successful creator and CEO of Baby Mama Fitness.
I’m now the woman who’s about to turn your funnel marketing into the scalable engine it’s never been before.
I'm the brains, the strategy, and the occasional chaos coordinator for 6- and 7-figure service providers. With a background that spans digital marketing, acting, entrepreneurship, and creative storytelling, I know how to blend strategy, psychology, and personality into funnels that actually convert.
My clients have walked away with $100k+ launches, recurring revenue streams, and fully booked programs. Because their funnels finally start pulling their weight.
Let's talk logistics:
Hot seat calls:
Every other Tuesday at 12pm EST (11am CST / 10am MST / 9am PST). Calls run up to two hours. Every member is guaranteed 15 minutes of hot seat time. If it's a smaller group, everyone gets more.
Funnel submissions:
Due every second Tuesday. Back in your inbox by Thursday. That's 48 business hours so you can implement before the weekend.
Slack support:
Tuesdays and Thursdays. Ask questions, share data, drop the win. You'll hear from me, not an assistant.
Co-working calls:
Every other Tuesday at 12 pm EST on the weeks we're not on a hot seat call. Show up, work on your funnel, and have someone in the room with you.
Platform:
Zoom for calls. Slack for everything in between. Google Docs or Loom for submission feedback.
Calls are recorded.
Can't make it live? You still get the recording and the notes.
Note: Program starts October 12th. Calls will be on EDT through November 1st, then EST after the clocks change. The time stays the same.
Right now, funnel marketing feels like:
But it should feel like:
I needed to scale my business in a way way that would allow me to have more time...I just wished I had done all this sooner. If you have been thinking you need help building, starting or growing your email list, this is your sign from the universe to do it. Do you want to work with someone who is better at all these things than you?
Great - you have the right woman.
You're past the DIY phase.
You're not ready for a $2k/month retainer.
A place to ask questions, share your email drafts, and get support from both myself and your fellow students.
A live call every week to answer your questions, help you get un-stuck, and coach you through the program.
Template library for every single email, lead magnet, and landing page.
In Make More Money with Emails, I want to make email marketing easy by giving you…
Being able to focus on other areas of my business while Jenn worked her magic was great. Now I know that my new email subscribers are being intentionally nurtured and I don't need to worry about it! Jenn really knows how to create strategic emails with your brand voice, knowing how to connect with your audience, provide them with value, and position your offerings intentionally! Being able to outsource emails and trust that I've got a rock-solid nurture sequence is such a relief! Can't recommend Jenn enough!
I will, under no circumstances allow hate speech, racism, homophobia, fatphobia, etc in any of my spaces. We can disagree on many things, but these are not up for debate.
I set these boundaries to create a safe space. If that aligns with your values, wonderful – I look forward to working together and I’m so excited to support you as you grow and build your business and change your corner of the world. 💗
💗 I believe in honesty.
💗 I believe in justice.
💗 I believe Black Lives Matter.
💗 I believe LGBTQ2+ rights are fundamental.
💗 I believe women are underpaid.
💗 I believe that feminism should be intersectional.
💗 I believe that children are never too young to learn these things.
💗 I believe that education, healthcare, and housing are fundamental rights and should be given to everyone. (And I would pay more taxes if we could live in that society.)
I believe in investing in your values and I believe that running a business is inherently political. You can’t take the politics out of the person and you ‘vote’ with your money.
So, that being said, I only work with people who share my basic values.
Yup. Whatever your offering, you can scale with email marketing.
If you’ve never sent an email, there is a place for you here. Your learning curve may be steeper BUT you start your email marketing journey on the right foot.
The thing about this course is that you will reuse this system over and over again with every offer.
Here’s a little tidbit from the course: You are going to want an opt-in for each offer and tweaks to your nurture funnels/launch sequences for each offer.
We work on ONE journey during this course, then you head out on your own and rinse and repeat as needed.
Here’s the problem…I am a people pleaser…which means I tend to over-deliver ;)
What I can promise is that I will address everything from mindset issues around selling to the strategy that will work best for your business to copywriting tweaks on our weekly calls. You can also ask questions in the Facebook group.
I also have a VIP offer for those who want direct and specific feedback on every piece of copy you write during our 10 weeks together.
Investing in something and it not delivering SUCKS. I've been there.
That's why I am doing everything I can to make sure you get EXACTLY what I've promised.
If, after 7 days, you've looked at the released modules, have shown up for the calls, have posted on the Facebook group, and you still feel like the course isn't delivering, email me to chat.
Once you sign up for the course, you have access to all of the materials. Because of this, I do not offer refunds.
If you have any questions at all about whether this course is right for you, please contact me. I want to make sure this course is the right fit for you.
You get access to the content for the life of the course.
In terms of feedback, you get access to my strategy and copywriter brain for 10 entire weeks.
Our first day of 'class' is April 22nd, 2025.
Last day of class is June 27th, 2025.
Just enough time to take a rest, turn all of those funnels on for the summer, and watch your revenue grow.
Live calls will take place on Tuesdays at 11am ET. This gives you a chance to dig into the content of the week and then ask any questions you need to heading into the weekend.
There are lots of chances for support.
1) We will have a Facebook Group where you can post your questions.
2) All of the calls will be recorded and put in the 'vault'. You can submit a question and I will answer it on the call even if you can't attend.
3) You have the option to upgrade to VIP if you want some 1:1 attention on your funnel copy.
Yup! I want you to make the best decision for you. If you have any questions I haven't answered, or just want to make sure I am a real human who can help you, please reach out.
hello@thejenngreen.com
Can I email you with more questions?
What time are the live calls?
What if I can’t make it to the live calls?
When does the course start?
How long do I get access to the course?
What is your refund policy?
How much support will I get from Jenn?
I have a lot of different offers - will this program help me?
I’m brand new to email marketing. Is that ok?
Is this course for service providers, course creators, or product-based businesses?