Email Marketing Newsletters

I Marie Kondo’d my entire business Last week I had the urge.Not the “clean out one drawer” urge.Not the “switch planners” urge. The burn-it-all-down-and-start-fresh urge. I don’t know if it’s the end-of-year energy, the fact that 2026 feels like it’s rumbling in the distance, or the simple reality that some stuff in my business has been collecting dust for… years. But something came over me and I went on an absolute rampage. First stop: Instagram.I unfollowed 200 accounts in one sitting.Not…

I’m putting myself on a business cleanse Not this kind of cleanse…. Hey Reader, I need to tell you something that feels both obvious and mildly embarrassing: I spent most of this year taking advice from everybody but myself. Like… if someone in the online business space had a thought?A framework?A method?A 60-second TikTok with text overlays and vibey music? I consumed it like it was gospel. I invested in two masterminds.I listened to podcasts on my walks.I bought courses.I bought books.I…

So… can we have a do-over? I wish I could say that I disappeared from your inbox these last few months because I was off having some Eat, Pray, Love revelation in Mexico. But the truth? I thought moving here would magically fix everything. Oh, sweet, naive Jenn… Turns out, the problems and the bad habits packed themselves right into my suitcase. Everything feels the same… just with more sunshine, salt water, and tacos. (Honestly, the tacos are doing the heavy lifting.) And then life got……

“Sully’s Mom? Do you have a job?” I swatted at the 12th mosquito who tried to take me out in the middle of a conservation site, surrounded by 30 Grade 5 students with bug nets and jars. JJ, came out of nowhere. He has a tendency to do that. I like JJ. He and my son have been getting closer this year. He is funny and sarcastic and a bit older than he needs to be at this age, but he means well. Him: Sully’s mom? Me: JJ, you’ve been to my home MANY times. My name is Jenn. Him: Sure, sure. Do you…

Hiring for your business is great, but knowing what’s going on is even better. The hard lesson I learned as an email marketing strategist when I hired

Hey Reader, Let me clear something up: Automated sales aren’t a myth. They’re not a unicorn, or the Loch Ness Monster, or Pacey Witter. Which reminds me…It’s time to rewatch the entirety of Dawson’s Creek again… They’re real. And the secret behind every big name you follow? A killer email ecosystem that sells for them all year long. Here’s what funnels actually do for your business: They turn subscribers into buyers while you focus on other parts of your biz (or just relax for once…I…

Is it ok to ask people their political leanings in business? Well, I did it. Was it hard? Yes. But money is political and mine will always align .

What telling my husband I had a crush on him 8 years after I met him has to do with email marketing, or even marketing in general.

Raise your hand if you’ve ever wanted to break up with email marketing You spend hours writing emails, hit send, and…Crickets. No clicks. No sales. Just your dog judging you from the corner for swearing to yourself. You start thinking, “Maybe email isn’t for me.” But here’s the truth: It’s not your fault. It’s just that no one’s ever shown you how to know what’s working—and what’s not—so you can fix it. The “WTFunnel” Checklist Here’s how to figure out where your emails need some TLC (and how…

My anxious son become the greatest showman and that is exactly what I want you to do with your email marketing. Sell your services.