Funnel friend,
I need to tell you where WTFunnel?!? actually came from.
It wasn’t a master plan.
It wasn’t a big strategy brainstorm.
It definitely wasn’t me sitting down thinking, “Yes, this will be my next scalable offer.”
It came from Morgan.
I had built a couple of her launches. Full done-for-you. Strategy, copy, all of it. And they worked. She made money. It was solid.
But then she said something that stopped me in my tracks.
She said, “I want to know what’s going on in my business more. I want to take the power back. I just… don’t want to do it alone.”
And I loved that for her.
She didn’t want to outsource her brain. She didn’t want to give her launches away. She wanted to understand them. She wanted to make the calls. She wanted to look at her numbers and know what she was looking at.
She just didn’t want to spiral by herself anymore.
So she asked if she could just… pay to talk to me during her launches.
Not for me to write everything.
Not for me to take over.
Just to be there.
And every launch since then, we hop on Voxer. We look at the numbers. We talk through what’s landing. We adjust messaging. We calm nerves. We make decisions quickly instead of letting them drag on for days.
It has been my favourite work.
Because I can literally see someone grow in real time.
I can see the moment when they stop second-guessing themselves.
I can see the shift from “I hope this works” to “I know why this works.”
And honestly? That’s the part I care about most.
I’ve done the full done-for-you projects. I’ll still do them. I love building funnels.
But watching someone step into their own launches with backup instead of panic? That hits differently.
That’s where WTFunnel?!? came from.
From a client who didn’t want to give her power away, she wanted a partner (without the 1:1 pricetag).
From voice notes during launches.
From quick decisions instead of drawn-out doubt.
From the realization that most people don’t actually need someone to take over.
They need someone all up in their business WITH them.
I’m opening this up to a small group this round because I want to keep it intimate and high-touch. Ten people. That’s it. I’m building this slowly. Intentionally. The way it was meant to be.
If that kind of support feels different than anything you’ve tried before, the waitlist is open.
Stay tuned for next week when the doors open, and I announce some killer bonuses for my first 10 funnel friends.
